The festive season has arrived, and so have the much-awaited sales such as Amazon and Flipkart. From massive discounts on gadgets to irresistible deals on fashion and home décor, online shopping feels almost like a sport this time of year. But while some zodiac signs will happily splurge, others will resist temptation and hold back.

Astrology can actually explain these tendencies. Planetary positions influence how we deal with money, desires, and self-control. This week, the stars are strongly shaping shopping patterns, pushing some zodiac signs to swipe their cards without hesitation, while nudging others to stay practical. So, which signs are likely to go all out during the Flipkart Big Billion Days and Amazon Great Indian Festival, and which ones will think twice before adding to the cart? Let’s dive in.

Top 3 Zodiac Signs Who’ll Splurge This Sale

Virgo: Virgos are normally careful spenders, but this sale season is different. With the Sun, Moon, and exalted Mercury all lined up in Virgo on the start day of the sale, their energy is over-activated. This planetary trio sharpens Virgo’s attention to detail, making them check every offer, read every review, and compare every price.

On the surface, this sounds practical, but it also pushes them into ‘deal-hunting mode.’ And when Virgos are on a roll, they often end up with a cart full of items they didn’t plan on buying. Expect Virgos to stock up on books, home organisers, skincare kits, and maybe even a gadget or two, all justified as ‘smart purchases.’ But deep down, they know they are indulging.

Aquarius: Aquarians are ruled by innovation and curiosity, and this sale hits them right where they are most vulnerable. With Rahu sitting in Aquarius (Purva Bhadrapada), the desire to experiment with something new is strong.

They are not content with safe or routine purchases. Instead, Aquarians will be drawn to new tech, quirky lifestyle products, or fashion that feels ahead of its time. They love being trendsetters and won’t think twice before clicking Buy Now if the product looks futuristic or unusual. Expect them to splurge on headphones, smart home devices, or even bold clothing choices. The excitement lies not just in the product itself but in how different it makes them feel.

Leo: For Leos, shopping is about identity and expression. This sale season, Venus and Ketu are both in Leo, creating a unique mix of desire (Venus) and ego baggage (Ketu).

This combination makes them crave luxury, style, and status symbols. A Leo browsing for what to buy is not just looking for discounts; they are looking for things that match their royal aura. Whether it’s a premium watch, a designer jacket, or a high-end gadget, Leos want to stand out. The challenge? Impulsiveness. They may not always think through the purchase, but the thrill of owning something bold outweighs the hesitation.

Top 3 Zodiac Signs Who’ll Hold Back

Pisces: While others dive headfirst into shopping carts, Pisces takes a step back. With retro Saturn and Neptune in Pisces, this sign feels a karmic tug around money. Every purchase comes with second thoughts, ‘Do I really need this? Will I regret it later?’

This doesn’t mean they won’t shop at all, but they will delay, compare endlessly, and may even end up abandoning the cart. Pisces energy is about learning balance, and right now, they are more cautious than carefree.

Gemini: Geminis are ruled by thought and logic, and with Jupiter sitting in Gemini, they are extra mindful this season. They will research everything, check ratings, and probably have ten tabs open comparing the same product across different platforms.

But here’s the twist: after all that analysis, they may still decide not to buy unless the product feels absolutely essential. Geminis don’t like waste, and during this sale, they will focus on long-term usefulness over instant gratification.

Taurus: Taureans are known for their love of comfort and stability, and this trait is magnified now with Uranus in Taurus and the Moon’s friendly aspect. While sales might tempt them with glittering offers, practicality wins.

Instead of splurging, they will think about long-term value. Taureans will likely browse patiently, but when it comes to checkout, they will focus only on items that add security or genuine comfort to their lives.

How Astrology and Shopping are Linked?

It may sound dramatic, but the way planets align really does influence spending habits. Sales like these bring collective excitement, but how we respond to that excitement is often written in our charts. Some signs will splurge because they are riding a wave of planetary desire, while others will hold back because discipline and caution are stronger right now.

Whether you are stocking up on deals or resisting temptation, the key is balance. Shopping can be joyful, but awareness keeps it meaningful.

This sale season is about understanding yourself. Virgo, Aquarius, and Leo may find it hard to resist splurging, while Pisces, Gemini, and Taurus will tread carefully. So, as you scroll through Amazon or Flipkart, remember: your zodiac sign might already be guiding your choices. And maybe, just maybe, the stars are reminding you that the best deal is one that truly adds value to your life.

Ask Agastyaa on Astrosure.ai for your best financial choices